Our Story


We're Heist and thanks for taking the time to hear a bit about us. 

Heist = height + style

Heist was set up to challenge grooming conventions; created with men in mind. From us you'll get tailored hair and grooming products for today's man, it's that simple. 

The idea for Heist seemed so obvious to us. Why were there no hair dryers for men? It was time to put an end to sheepishly sharing. With no suitable answer on the market, we decided to develop our own. 

Established in London, we've set out to equip men with hair tools, products and tricks created just for them. We firmly believe that a quality hair dryer is the basis of a great hairstyle. Our Heist hair dryer has been designed to give guys the power, control and confidence they need to achieve any style.  

We hope you can join our community and we look forward to your feedback. 

Team Heist